43 years old, married, 3 children Head of ad hoc research for IPSOS Media from 1989 to 1995, head of research for NRJ Group France and Europe from 1995 to 2000, head of marketing for CanalWeb (pioneer in narrowcast in France) in 2000, then for Lagardère Active FM until 2005 (Europe 2, RFM, MCM, Europe 2 TV), Henri-Paul took an active part in leading NRJ beyond 12 points, helping Chérie FM widely exceed its past audiences, giving Nostalgie a new breath, taking having Europe 2 above 6 points, repositioning RFM… Henri-Paul has an extensive knowledge of the different methods of audience measurement as well as qualitative approaches. He benefits from a great expertise in the field of content marketing for radio, TV, press and new media. He introduced in Northern Europe research for music programming follow up by telephone (call out) and online (call online) and got early involved in developing new online content distribution strategies. Henri-Paul is also in charge of a tutorial in media marketing in Sciences Po Paris.